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BY HILLARY FERRY Wondering where to focus your digital marketing efforts? From voice search to data privacy and beyond, here are six digital marketing trends that will shape how you read more

May 08 2019 | By Vandita Grover Still wondering how to market on social media the right way? Kudos! You’ve come to the right place. Let’s jump right in and explore some read more

2 MAY 2019 | BY MAGGIE PRONTO Personalisation in advertising communication is a key part of the consumer journey. Consumers want a unique connection in exchange for their time, but they’re also read more

30 APR 2019 |  BY RACHEL THOMPSON, ISSUED BY GFK SOUTH AFRICA We’re seeing the needs, expectations and behaviours of young South African consumers evolve at a pace that threatens to leave brands behind. As read more

12 APR 2019  BY MICHELLE GILLIE-BARNES Unless you’ve been living under a rock, you must be aware of the numerous court judgements, that have led to the various commissions of enquiry that read more

by Adam Torkildson | April 9, 2019 Just about every old platform out there including YouTube, Facebook, Twitter, and Instagram are adding new spots for different video options. Newer platforms such as read more

By – Krystle M. Davis If you work in digital marketing, you’re probably familiar with how far organic reach has fallen on Facebook. Page managers can expect from about 1% to read more

By – Darryn Pollock The 1960s. Madison Avenue. Don Draper and his crew of alpha males all trying to innovate and stay atop the cutthroat world of advertising. These stories read more

23 APR 2019 |BY MORNAY ROBERTS-LOMBARD Customer satisfaction is simply no longer enough to ensure business success. Customers want to feel important, engaged and valued. They don’t want to be satisfied – read more