Janet Balis April 06, 2020 In times of crisis, it may be hard for marketers to know where to begin. In just a few short weeks, people have shifted into read more
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Six great ways to get more out of your digital marketing campaigns in 2020
ROI MarketingSocialVideo 02 Mar 20 | Shane Barker As we enter 2020, it’s time to leave behind old marketing strategies and adopt new ones. After all, there is a lot of innovation happening. read more
Fall Back in Love with Valentine’s Day: Marketing Ideas for 2020
By Madara Zute on January 16th, 2020 • Reading Time: 6 minutes I have quite a few Valentine’s Days behind me, but the one I have the fondest memories of is when I was 13 years old. read more
Influencer Marketing: 2020 Trends & Stats
Linda Landers— January 29, 2020 Influencer marketing shows no signs of slowing down in 2020, having evolved into a core marketing strategy that is practised by over 93% of marketers. read more
5 Content Marketing Trends You Need to Know for 2020
Syed Balkhi GUEST WRITER Entrepreneur, Growth Hacker and Marketer It’s a new decade and with it comes content marketing trends that will change content creation for businesses. Plus, content marketing isn’t the only thing that’s read more
How Technology is Changing the Face of Outdoor Advertising
Outdoor advertising is considered one of the oldest forms of promotion, dating back to ancient times. Together with print ads, outdoor ads have bravely and successfully survived the changes in read more
The 6 pillars of killer content creation
11 NOV 2019 | BY ZUBEIDA GOOLAM There are 39.3 million active internet users in South Africa, according to Statista, and the average South African spends about eight hours and 32 minutes online per read more
VR/AR/gamification – Placing your customer inside your brand story with experiential marketing
2 OCT 2019 | BY KELETSO NKABITI Experiential marketing connects with customers to create an exciting “first” experience that invites and encourages them to participate in the growth of a brand or a read more
VR for brands – what’s all the fuss about?
27 SEP 2019 | BY GLENN GILLIS Virtual Reality (VR) has received a lot of airtime over the past few years. For retailers, in particular, the technology offers completely new ways to reach read more
How Marketers Can Leverage Digital Signage
By Kaya Ismail | Sep 11, 2019 CHANNEL: Digital Marketing From voice-activated devices to in-store kiosks, touchpoints are everywhere, and more are coming. Even traditional signage is going digital, and brands are already seeing read more