Alp Mimaroglu | August 22, 2019 Did you know that only one percent of cold calls even lead to an appointment, according to a popularly cited study by Baylor University’s Keller Center read more
Month: August 2019
How does social media support sales?
15 AUG 2019 | BY JESSICA BARRELLA Social media is not a fad but an integral part of our modern-day communication system. Many businesses can give testimony to the fact that social media read more
Content-Driven Experience Is the Need of the Hour
By Dietmar Rietsch | Aug 12, 2019 Delivering exceptional customer experience can result in escalated sales and strengthened loyalty. It’s what every company strives for, so why are so many customers still disappointed? read more
Is it premium versus programmatic or premium and programmatic?
29 JUL 2019 |BY MARK BOTHA The media landscape is changing rapidly and the way that media agencies are planning and buying digital media is ever-evolving. Relationships between media owners and agencies read more