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Month: Jul 2019

Jul 25, 2019Jul 25, 2019 BreakBreadUncategorized

Digital, print media deliver the best ROI – finds new Nielsen study

23 JUL 2019 | According to Nielsen’s new study on advertising ROI, digital and print media will get you more bang for your buck. The study, conducted over three years, investigated read more

Jul 22, 2019Jul 22, 2019 BreakBreadUncategorized

Why out-of-home is withstanding the threat of digital and growing with it

19 JUL 2019 BY JACQUES DU PREEZ, ISSUED BY PROVANTAGE MEDIA GROUP With digital and mobile continuing to grow its market share, most traditional mediums have seen their slice of the pie cut dramatically, read more

Jul 15, 2019Jul 15, 2019 BreakBreadUncategorized

Experiential Marketing is the Future of Customer Engagement

By Meggie Nahatakyan | Jul 12, 2019 All long-lasting companies are alike. By that, I mean that they base their core values on experiential marketing. The one thing that determines the read more

Jul 15, 2019Jul 15, 2019 BreakBreadUncategorized

How digitalisation is changing the job market – Is South Africa prepared?

12 JUL 2019 |  BY DESERE ORRILL It goes without saying that digital disruption is changing how we work, live and play. On the one hand, technology and the digital ecosystem are exciting, read more

Jul 11, 2019Jul 11, 2019 BreakBreadUncategorized

3 Ways to Tell Your ‘Brand Story’ So Your Audience Won’t Tune You Out

Use these three tips to pull off the kind of immersive, dynamic storytelling that even the most ad-shunning of consumers will find hard to ignore. Tiffany Delmore GUEST WRITER Co-founder read more

Jul 10, 2019Jul 10, 2019 BreakBreadUncategorized

Digital marketing in a third world country

BY: MAKGOTSO SEKETE | 9 JUL 2019 As a third world country, traditional media is our main method of communication with radio, television and OOH the highest consumed mediums across various read more

Jul 8, 2019Jul 8, 2019 BreakBreadUncategorized

Break Bread Group appointed as House of Monatic’s Digital Agency partner

We are proud to announce that Break Bread Group has been appointed as House of Monatic’s digital agency partner on the CSquared and Carducci brands.   With a history spanning read more

Jul 8, 2019Jul 8, 2019 BreakBreadUncategorized

Internet advertising set to account for more than 50% of global adspend by 2021

8 JUL 2019  Internet advertising is set to exceed half of global adspend by 2021, although as the internet ad market matures, growth is projected to slow from 17% to read more

Jul 5, 2019Jul 5, 2019 BreakBreadUncategorized

Creating community on Facebook Groups

5 JUL 2019 | BY: COLLEEN BARRELLA Facebook Groups are very popular, and chances are high that you probably host or are a member of one or more Groups. They can range from read more

Jul 4, 2019Jul 4, 2019 BreakBreadUncategorized

SA marketers, show us your content smarts!

Spend an hour reviewing the social media profiles and websites of the Sunday Times Top Brands Survey’s top 10 consumers brands and you’ll get to enjoy some great examples of content marketing. read more

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Break Bread Consulting (Pty) Ltd is a strategy consultancy that focuses on brand building & brand advocacy in the township markets of South Africa.

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