27 JUN 2019 | BY WAYNE BISCHOFF Now that we live in a world of Netflix, Spotify and smartphones, people often ask why radio still has such strong staying power as a mass read more
Month: June 2019
How to use video in email marketing in 2019
It’s not news that video is at the forefront of marketing these days. on June 14, 2019 | By Susan Friesen From creating videos for your website to hosting Facebook Live read more
PR, media and social media should all be in the same WhatsApp group
19 JUNE 2019 | BY KHANGELANI DZIBA The proverbial contestations around the changing landscape of PR have in the last few months yielded much angst amongst PR practitioners, particularly the millennial who has read more
The importance of PR
20 JUN 2019 | BY LIESL SIMPSON There is always one question on the lips of everyone that I talk to about PR and it is; just why is PR so important anyway? read more
The road to AI in marketing
20 JUN 2019 | BY PAULA SARTINI Artificial Intelligence (AI) can bring great benefits to businesses across various industries. Already companies such as Google and Microsoft have invested significantly in this technology and read more
Five skills to help you connect with your social media audience
13 JUN 2019 | BY ZUBEIDA GOOLAMHow many times have you heard someone say that Google has the answer? This response has become clichéd but most would argue that this response is read more
Turning big data into even bigger stories
18 JUN 2019 | BY: KAMO MOGASHOA In data storytelling, as in life, there are two sides to every story. To the creatives responsible for telling the story, data is the pasty villain read more